find micro influencers on instagram

How Do Influencer Marketers Find Micro Influencers On Instagram?

by with No Comment Instagram Influencers

Want to find out how Influencer marketers find micro-influencers on Instagram? Keep reading.

In the vast landscape of social media marketing, Instagram has emerged as a powerhouse platform, providing endless opportunities for brands to connect with their target audience. While celebrities and macro-influencers may grab the headlines, a growing trend in recent years has shown the incredible potential of micro-influencers.

Micro Influencers with a smaller but highly engaged following can deliver significant impact and authenticity to your brand. But how to find micro-influencers on Instagram? Fear not, as we embark on this journey to unveil the secrets to discovering and collaborating with these small influencers on Instagram.

7 Tips To Find The Right Micro Influencers On Instagram For Your Business

To effectively leverage influencer marketing on Instagram, it’s important to find the right micro-influencers who can authentically promote your brand.

Influencer Marketing experts find influencers on Instagram by following niche-specific hashtags on IG, by actively participating in online niche communities and networking platforms.

Here are a few other ways you can find micro influencers on Instagram for your brand:

Use Niche-Related Hashtags To Find Small Influencers

Finding micro-influencers within your niche starts with a hashtag hunt. But let’s put a twist on it! Instead of focusing solely on popular hashtags, explore niche-specific hashtags that are less saturated. These hashtags might have a smaller following, but they attract a highly engaged audience that is more likely to resonate with your brand.

Take the time to interact with posts using these unique hashtags, and you’ll uncover micro-influencers who are passionate about your niche.

Engage with Authentic Storytellers On Instagram Stories

Instagram Stories provide a window into an influencer’s daily life, showcasing their personality and authenticity. Look beyond the perfectly curated feed and immerse yourself in Stories. Engage with micro-influencers who captivate your attention through their storytelling skills.

By actively interacting with their Stories, you can build connections and identify potential micro-influencers who align with your brand values.

Explore Niche Communities To Find Micro Influencers On Instagram

Engaging with niche communities is a powerful way to search micro-influencers on Instagram. Look for Instagram accounts, Facebook groups, or Reddit communities centered around your niche. Participate in discussions, ask questions, and build relationships with the community members.

Pay attention to active contributors who share valuable insights or showcase their expertise. These individuals may be the hidden micro-influencers you’re seeking!

Utilize Instagram’s “Explore” Page To Discover Small Influencers

Instagram’s Explore page is a treasure trove of content tailored to your interests. Take advantage of this feature by exploring the posts and accounts recommended to you. Instagram’s algorithm learns from your interactions, so engage with content related to your niche.

As you interact with these suggested posts, Instagram will fine-tune its recommendations, leading you to discover micro-influencers who perfectly fit your target audience.

This tip will help you tremendously to find small influencers on the social media platform. You won’t have to go looking for small influencers every time. The algorithm will find the right micro influencers on Instagram in your niche and bring them to you. It won’t happen overnight but over time this habit will become your best resource to find micro influencers on Instagram.

Collaborate with Micro-Influencer Networks To Build Your Influencer Roster

Micro-influencer networks are emerging platforms that focus specifically on connecting brands with micro-influencers. These platforms curate a database of talented micro-influencers, making your search for small influencers on social media more efficient.

Look for micro influencer networks like Opa, Tribe, Heepsy, or Whalar Micro-Influencers to explore unique opportunities for collaboration and access a pool of micro-influencers who are eager to partner with brands.

Seek Influencer Recommendations from Followers

Your existing audience can be a valuable resource for finding micro-influencers on IG. Engage with your followers by conducting polls, surveys, or Q&A sessions. Ask them about their favorite micro-influencers or accounts they find inspiring within your niche.

By involving your audience, you tap into their knowledge and build a sense of community while discovering potential micro-influencers you might have missed otherwise.

Most of your competitors will be looking for small influencers on Instagram through the hashtags and tools just like you. This means that they too would be competing to grab the same micro-influencers as you. However, finding micro influencers using the help of your followers is something that is ingenious and unique. This will help you find rare gems amongst the pool of small Instagram influencers that are popular and closely connected to your target audience, giving you an edge against your competitors.

Attend Local Events and Workshops

In-person events and workshops provide fantastic opportunities to connect with micro-influencers who may not have gained massive recognition online yet. Research local industry events, meetups, or conferences related to your niche.

Attend these events, network, and strike up conversations with fellow attendees. You never know when you might stumble upon an emerging micro-influencer who could be the perfect fit for your brand.

Wrapping Up

In conclusion, finding micro-influencers on Instagram requires a combination of creativity, curiosity, and genuine engagement.

Dive into niche-related hashtags, engage with authentic storytellers through Stories, explore niche communities, utilize Instagram’s Explore page, collaborate with micro-influencer networks, seek recommendations from followers, and attend local events to find micro influencers on Instagram for your brand.

However, if you are looking for a shortcut then you can simply contact The Social Box and we would take care of this tedious process of finding the perfect small influencer for your brand/ business.

micro influencers hashtag

Hashtags for Micro Influencers: A Winning Combo!

by with No Comment Instagram Influencers

Hey there fellow influencers! Are you curious about what hashtags do micro influencers use? Well, you’ve come to the right place because we’re going to break it down for you!

First off, let’s define what a micro-influencer is. Typically, a micro-influencer has a following of 10,000 to 100,000 on social media platforms like Instagram, TikTok, and Twitter. Micro Influencers have a highly engaged audience and often specialize in a specific niche, such as beauty, fashion, or food.

Now, let’s talk about hashtags. Hashtags are a powerful tool for increasing the visibility of your content on social media. By using relevant and popular hashtags, you can increase your reach and attract new followers.

So, what hashtags do micro-influencers use?

Well, the answer to which hashtags micro influencers use on Instagram depends on their niche and the type of content they create.

Micro-influencers use specific hashtags like #microinfluencer, #smallinfluencer, #influencerlife, #influencerstyle, #contentcreator, and #influencercommunity on Instagram to get exposure.

But, here are some other popular hashtags that you’ll often see micro-influencers using:

#ootd: If you’re a fashion micro influencer, then you’re probably familiar with this hashtag. #ootd stands for “outfit of the day” and is used to showcase daily fashion looks. By using this hashtag, you can connect with other fashion enthusiasts and potentially gain new followers.

#beautyblogger: If you’re in the beauty niche, then using the hashtag #beautyblogger can help you connect with other micro influencers and potential clients. This micro influencer hashtag is also useful for those who want to find new beauty products or tips.

#foodporn: Food influencers, this one’s for you! #foodporn is a popular hashtag used to showcase delicious food and attract hungry followers. By using this micro influencer hashtag on Instagram, you can connect with other foodies and potentially gain new followers who are looking for tasty new recipes to try.

#fitnessmotivation: Fitness influencers, this one’s for you! #fitnessmotivation is a great hashtag to use to connect with others who are interested in health and fitness. By sharing your fitness journey and using this micro influencer Instagram hashtag, you can inspire others and potentially gain new followers.

#travelblogger: For those who specialize in travel content, using the hashtag #travelblogger can help you connect with other travel enthusiasts and potentially gain new followers. This hashtag is also useful for those who want to discover new travel destinations or tips.

#momlife: Parenting influencers, this one’s for you! #momlife and #dadlife are popular hashtags used to showcase the ups and downs of parenting. By using these hashtags, you can connect with other parents and potentially gain new followers who are looking for parenting tips and advice.

#petsofinstagram: Pet influencers, this one’s for you (and your furry friends)! #petsofinstagram is a popular hashtag used to showcase adorable pets. By using this micro influencer hashtag, you can connect with other pet lovers and potentially gain new followers who are looking for cute animal content.

Tools To Find Relevant Micro Influencer Hashtags

There are several tools that can help you find relevant hashtags for Instagram. Here are a few popular ones:

  • Hashtagify
  • Ingramer
  • All Hashtag
  • RiteTag
  • TagBlender
  • Focalmark
  • Display Purposes
  • Seekmetrics
  • Kicksta
  • HashtagsForLikes

Micro-Influencer Hashtags Alone Are Not Enough

These are just a few examples of popular hashtags that micro-influencers use. But, it’s important to note that it’s not just about using popular hashtags. It’s also important to use relevant hashtags on Instagram that are specific to your niche and content.

For example, if you’re a fashion influencer who specializes in sustainable fashion, using the hashtag #sustainablefashion or #ethicalfashion can help you connect with other influencers and potential clients who are interested in this niche.

In addition to using hashtags, it’s also important to engage with your followers and other influencers in your niche. This can help increase your visibility and attract new followers.

Wrapping Up

So, there you have it, folks! These are some of the popular hashtags that micro-influencers use. It’s important to research and find hashtags that are relevant to your specific niche and audience. You can also create your own branded hashtag to help build a community around your brand and encourage user-generated content.

why am i not getting likes on instagram posts

Why Am I Not Getting Likes On Instagram?

by with No Comment Instagram Influencers

Hey, Instagram influencers! If you’re reading this blog post, chances are you’ve been experiencing a decrease in the number of likes on your posts lately. This can be frustrating, especially if you put a lot of time and effort into your content. But don’t worry, we’ve all been there! In this blog post, we’ll explore some reasons why you might not be getting likes on Instagram and offer some tips to help you boost your engagement.

Why am I suddenly getting less likes on Instagram?

If you are suddenly getting less likes on Instagram, there could be a number of reasons why. Here are some possible reasons why you may be getting less likes on Instagram along with possible solutions to help you get your Instagram account back on track:

Reason #1: Lack of Consistency In Posting On Instagram

One of the main reasons why you might not be getting likes on Instagram is due to a lack of consistency. If you’re only posting once in a blue moon, it’s likely that your followers will forget about you or lose interest. On the other hand, if you’re posting too frequently, you might be overwhelming your followers and causing them to tune out.

Tip #1: Find a posting schedule for Instagram that works for you and your audience. Experiment with different posting frequencies and track your engagement to see what works best.

Reason #2: Uploading Poor Quality Content On Your IG

Another reason why your Instagram posts might not be getting the likes you’re hoping for is due to poor quality content. Instagram is a highly visual platform, and if your content isn’t visually appealing, it’s unlikely to generate much engagement. This could be due to blurry photos, bad lighting, or uninteresting captions.

Tip #2: Invest in a good camera or learn how to edit your photos to make them look more professional on Instagram. Consider taking a photography course or hiring a professional photographer to help you improve your skills. Also, don’t forget to write compelling captions that will engage your audience and encourage them to interact with your Instagram posts.

Reason #3: Lack of Engagement On Your Posts

Instagram is a social platform, which means that engagement is key. If you’re not engaging with your followers, it’s unlikely that they’ll engage with you. This could be due to a lack of time, interest, or simply not knowing how to engage with your audience.

Tip #3: Set aside some time each day to engage with your followers to improve your Instagram engagement. Respond to comments, like and comment on other users’ posts, and use relevant hashtags to help your posts get discovered by new audience on IG. Also, don’t be afraid to ask your followers questions or run polls to encourage them to interact with your content.

Reason #4: Failure to Utilize Instagram’s Features

Instagram is constantly evolving, and there are always new features being added to the platform. If you’re not taking advantage of these features, you might be missing out on potential engagement. For example, Instagram Stories and Reels are popular features that can help you reach a wider audience and generate more engagement.

Tip #4: Experiment with different features on Instagram and see what works best for your audience. Try using Instagram Stories to give your followers a behind-the-scenes look at your life, or create a Reel that showcases your personality and creativity.

Reason #5: Your Instagram Account Has Been Shadowbanned

Ever heard of shadowbanning? It’s like Instagram’s silent punishment. Your IG posts get limited visibility without any warning.

Tip #5: Familiarize yourself with Instagram’s community guidelines to ensure your content complies. Steer clear of spammy behavior like excessive hashtag use or buying followers. Regularly monitor your account for any suspicious activity that could trigger shadowbanning.

Reason #6: Posting at the Wrong Time

Timing is key when it comes to Instagram success. If you’re posting when your audience is fast asleep or busy, your content may drown in their feeds which can be a reason why your Instagram stories are not getting likes anymore.

Tip #6: Take advantage of Instagram Insights to discover when your followers are most active. Experiment with different posting times to find the sweet spot for engagement.
Consider using scheduling tools or apps to automate your posts during peak hours.

Reason #7:Instagram Algorithm Changes

The Instagram algorithm is a mysterious beast that keeps evolving. It affects how your posts are prioritized and seen by your followers. So if the engagement on your IG page has gone down suddenly it is possible that there has been a new algorithm update which you are unaware of.

Tip #7: Stay informed about the latest algorithm updates by following reliable sources on social media. Focus on creating high-quality content that genuinely resonates with your target audience. Engage with your followers, encouraging them to comment, like, and share your posts to boost visibility.

Wrapping Up

There are many reasons why you might not be getting likes on Instagram, but the good news is that there are many ways to improve your engagement. By following these tips and staying consistent with your content, you can start to see an increase in your likes and engagement. Remember, Instagram is all about being social, so don’t be afraid to engage with your followers and have fun with your content!